Invalid Traffic & Viewability: What is the Cost of an Unseen Ad?
The Next Frontier in Cross Media Measurement
Multi-platform Measurement in Mexico
In this presentation we talk about the launch of multi-platform measurement in Mexico, giving preliminar numbers of deduplicated audiences size.
Brazil Digital Trends
How Food Delivery Services Have Kept Customers Reaching For The Phone
U.S. News Consumption
Each month Comscore creates a Data Insight presentation on a different topic in digital. In this May 2016 edition, the topic is "News Consumption".
Kantar and Comscore expand upon partnership, add SimilarWeb
Understanding CNN’s Unduplicated Cross-Media Audience Footprint
The CNN Cross-Media Report
4 points that brands should consider when using Media Programmatic in 2016
Comscore and Our Continued MRC Accreditation Momentum
Value of a Digital Ad: Comscore, Millward Brown & Kantar Worldpanel
From the Dealership to the Livingroom: Reach Your Auto Intenders
Horror At The Box Office
Road to a Complete Measurement of the Peruvian Market
2016 Uruguay Digital Future in Focus
Combating Fraud to Drive ROI: A Kellogg and Krux Case Study
The Value of Verified Impressions