Since Mother’s day is this Sunday, what better time to look at mums’ behaviour online. Smartphones account for the majority share of females’ time online, but how does having children at home also impact platform usage?
Three key areas that are covered in this UKOM insight piece:
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Die Comscore MMX® Multi-Platform bietet eine Einsicht in das gesamte Nutzerverhalten auf Desktops, Smartphones und Tablets.