- 30. Januar - 1. Februar 2023

Media Insights + Engagement Summit

La Costa Resort & Spa
San Diego , CA , United States

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Hundreds of corporate leaders across the Media landscape – from streaming to cable and everything in between – are coming together in person at the 2023 Media Insights & Engagement Conference to set the course for “The Next Generation of Media” and fuel the conversations that contribute to a thriving next-gen media ecosystem – from upcoming trends, monetization and engagement to the evolution of viewership – and beyond.

Heading along? Connect with our team to set up a coffee or a meet and greet via this link.

Full Court Press: A deep dive into cross platform trends around March Madness at a local and national level

30. Januar : 16:55 - 17:35 ET
Tara Gotch
Tara Gotch
Executive Vice President, Commercial
Comscore
Jenny Waddington
Jenny Waddington
Senior Account Sales Manager
Comscore

Comscore shares custom reporting diving into shifting viewership trends across platforms over the course of the March Madness Tournament. This presentation includes a look at the impact College Teams have on viewership trends across years, and into the shifting trends in sponsorship strategies.

In Kalender eintragen 30-01-2023 16:55:00 30-01-2023 17:35:00 America/New_York Media Insights + Engagement Summit - Full Court Press: A deep dive into cross platform trends around March Madness at a local and national level Full Court Press: A deep dive into cross platform trends around March Madness at a local and national level

Comscore shares custom reporting diving into shifting viewership trends across platforms over the course of the March Madness Tournament. This presentation includes a look at the impact College Teams have on viewership trends across years, and into the shifting trends in sponsorship strategies.

La Costa Resort & Spa, San Diego, CA, United States of America Comscore events@comscore.com false DD/MM/YYYY