- 13 Maggio - 15 Maggio 2019

The Pay TV Show

Westin Denver
Denver, CO, Stati Uniti

- Questo evento si è concluso -

At The Pay TV Show, we’ll look at the innovative technologies, strategies and business models that telecom, tech and media companies are using to compete in what has become a marketplace of mayhem.

The Next Frontier in OTT

14 Maggio : 16:25 - 16:40
Susan Engleson
Susan Engleson
Senior Director, Products

Over-the-top viewing has become a mainstream behavior in the United States with average OTT viewing hours per household jumping to 83 hours. While Netflix, YouTube, Hulu and Amazon make up over three-quarters of time spent streaming OTT, virtual MVPDs including Sling, DirecTV Now, PlayStation Vue and Philo contribute the second largest portion of streamed content.

With the rise of the virtual MVPD, what does this mean for the traditional cable landscape and OTT in general? In this engaging discussion, Comscore Senior Director of Emergent Products, Susan Engleson will share an in-depth look at today’s OTT landscape and what this means for the future of audience engagement.

Aggiungi al calendario 14-05-2019 16:25:00 14-05-2019 16:40:00 America/Denver The Pay TV Show - The Next Frontier in OTT The Next Frontier in OTT

Over-the-top viewing has become a mainstream behavior in the United States with average OTT viewing hours per household jumping to 83 hours. While Netflix, YouTube, Hulu and Amazon make up over three-quarters of time spent streaming OTT, virtual MVPDs including Sling, DirecTV Now, PlayStation Vue and Philo contribute the second largest portion of streamed content.

With the rise of the virtual MVPD, what does this mean for the traditional cable landscape and OTT in general? In this engaging discussion, Comscore Senior Director of Emergent Products, Susan Engleson will share an in-depth look at today’s OTT landscape and what this means for the future of audience engagement.

Westin Denver, Denver, CO, Stati Uniti Comscore events@comscore.com false DD/MM/YYYY