- 31 Ottobre 2017

IAB MoVi

Relatore: Stuart Wilkinson, SVP Industry Relations, Comscore EMEA

In this presentation, Stuart Wilkinson, SVP Industry Relations, Comscore EMEA provides a global snapshot of the differences and similarities of mobile consumers across markets. Download this presentation to better understand the challenges and opportunities that exist as the mobile landscape continues to evolve.

Some key topics covered in the presentation:

  • A look at mobile first categories across markets
  • Demographic insights around ‘mobile only’ users
  • The impact and opportunities mobile provides on categories
  • Insights around mobile web and app consumption

Comscore is creating a new model for a dynamic cross-platform world, contact us today for more information.

Ulteriori informazioni

Demographics Multi-Platform Viewability

Misurazione dei contenuti multipiattaforma

Consulta dati completi e non duplicati sulle modalità di fruizione di contenuti su diversi dispositivi da parte delle audience digitali

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