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New regulation and lingering issues related to brand safety have had tremendous impacts on the advertising industry in 2018, causing many to reassess their programmatic targeting and packaging strategies. Amid these developments, Comscore’s worked closely with advertisers and publishers alike to help solve their most pressing challenges.
In our “Ad Targeting in the Age of Privacy” webinar, Comscore experts share insights on how marketers and publishers are navigating today’s complex and evolving digital landscape.
Topics covered in this webinar include:
To learn more about how Comscore can help you achieve impactful, brand-safe ad delivery – while remaining compliant – please click here.
Comscore Audience Activation™ offre un servizio di targeting che integra i dati demografici con i comportamenti cross-screen per campagne digitali, mobili e CTV.