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Join us for ‘Targeting Gen Z in the UK market’ a deep dive into Comscore data around what makes this consumer tick. Toby Crisp, Vice President Client Insights alongside Ira Xhelili, Senior Sales Director will share new insights on understanding, reaching, and engaging with this audience, live on July 11, 2023, at 10h30.

Register free with the link below and save the date in your diary.

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Targeting Gen Z in the UK market

11 luglio : 10:30 - 11:30
Toby Crisp
Toby Crisp
Vice President Client Insights
Comscore
Ira Xhelili
Ira Xhelili
Senior Business Director
Comscore

It’s the generation that will be driving the next 10-15 years of advertising trends. Gen Z is a true digital generation, that has never known a world without wifi, smart phones or social platforms.

For content owners and advertisers looking at emerging opportunities in the media landscape, understanding Gen Z audiences, how they engage, what they respond to and what characterizes them as consumers is increasingly important.