- 6 febbraio 2024

European Airlines social media presence in 2023

Maite Azkuna
Maite Azkuna
Senior Analyst, Marketing Content & Insights

On social media, European Airlines reached new heights in 2023. In this infographic "European Airlines’ Social Media Presence in 2023" we overview social engagement trends, platform preferences, and the most effective content for posts used by leading airlines.

Key highlights include:

  • The significant growth in social media engagement within the industry.
  • TikTok, the industry breakthrough-platform over the last two years.
  • The common factor behind top-performing airlines posts.


If you'd like to learn more about our brand measurement solutions on social media, please contact us.

Ulteriori informazioni

Social Travel Engagement