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Blog Jan. 29, 2015 | Share

Patriots Exceed Seahawks in Social Engagement Leading Up to Super Bowl XLIX

We analyzed the Twitter accounts of the teams that will play the Super Bowl this weekend. At the end of the game, Latin America recorded a higher rate of mentions on the Patriots account (@Patriots) compared to the Seahawks (@Seahawks). Read more

Blog Oct. 17, 2014 | Share

Data snacks on the FIFA World Cup 2014

Data snacks on the FIFA World Cup 2014

Learn interesting data snacks about how the FIFA World Cup 2014 performed on the digital field. Read more

Blog Oct. 4, 2013 | Share

comScore & UKOM Present The Multi-Platform Majority

comScore and UKOM Event 2013

On Tuesday 1st October, comScore and UKOM hosted an exclusive London event to outline, for the first time, how unduplicated audiences balance their PC, Mobile and Tablet consumption. Hundreds of media experts from around London including those from global marketers, top agencies, premium publishers and technology innovators were in attendance to celebrate... Read more

Blog May. 5, 2011 | Share

Seeking Osama: Anatomy of a News Firestorm in a Cross-Platform Environment

When the news broke late Sunday evening that U.S. armed forces had managed to hunt down and kill Osama bin Laden, a range of emotions washed over me, including relief, elation, pride and so many others. But soon after the initial “pinch-myself, is this really finally happening?” moment subsided, I was immediately consumed with a voracious appetite... Read more

Blog Apr. 29, 2011 | Share

#RoyalWedding: The Role of Social Media in William and Kate’s Big Day

Unless you’ve been living in a media-free cave for the past month, you are well aware of the Royal Wedding taking place this Friday between Prince William and Kate Middleton. These nuptials mark the first major royal wedding since the dawn of the Internet era, with the last wedding of this magnitude between Prince Charles and Diana captivating the... Read more

Blog Oct. 13, 2010 | Share

The Summer Davos in Tianjin, China

I recently attended the World Economic Forum (WEF) “Annual Meeting of the New Champions”, also known as the Summer Davos, in the northern port city of Tianjin, China. The three day WEF conference attracted some 1,500 high profile leaders, academics and business leaders from almost 90 countries. I was flattered to be among the invitees. Read more