July 27, 2011

2 out of 5 Mobile Banking Users in Canada Use iPhones

Kate Dreyer
Director, Corporate Communications
An analysis of mobile banking in Canada using the recently debuted MobiLens Canada service reveals 11.1 percent of Canadian mobile subscribers accessed banking information in March 2011. Among this group, more than three-fourths were using smartphones. Apple iPhone users accounted for more than 2 out of 5 mobile banking users, followed by RIM BlackBerry users.

These insights on Canadian mobile banking behavior, along with other emerging trends in the industry, are now available in the comScore Canadian Online Banking Insights report. For more details, please contact Bryan Segal at bsegal@comscore.com.

Mobile Banking Users in Canada