- April 30, 2021

How Home Improvement Brands Can Stay Top-of-Mind With Smarter TV Buys

Agusto Alarco
Agusto Alarco
Senior Director, Client Insights
Ryan Wright
Ryan Wright
Sales Director, Brand Direct

As COVID restrictions ease, how can home improvement brands navigate the spring season by refining their TV campaigns to stay top-of-mind during the upcoming recovery?


Comscore’s advanced TV measurement tools help you grasp changing viewership habits of key target segments, understand how different networks shape campaigns and monitor competitors’ media strategies to more effectively create and adjust your media plans.

How Home Improvement Brands Can Stay Top-of-Mind With Smarter TV Buys

Contact us today to learn how Comscore's local media measurement tools can help you effectively plan and buy advertising that reaches your target audience.

Local TV Measurement

Comscore TV Local provides unique viewing behaviors across all 210 markets, with insights for household-level and advanced audience reporting. Person-level demos are also...

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