More Insights

The Multi-Media Path to Purchase

In this presentation, Comscore chairman and co-founder Gian Fulgoni explores The Multi-Media Path to Purchase and smartphones and tablets are changing shopper habits.

The iPhone Effect: How the iPhone 5 is Making Waves through the Smartphone...

In a new blog post, we took a look at the impact the iPhone 5 has had so far on the mobile industry. Learn more about the surprising repercussions of the iPhone 5 launch from the infographic below, an...