Gian Fulgoni Talks about Tracking Digital Ad Delivery
Mejores Prácticas para tener éxito con las impresiones visibles y la entreg...
Kellogg’s Boosts Digital ROI to 6X with Real-Time Targeting
Comscore Chairman and Co-founder Gian Fulgoni explains how brand marketer Kellogg’s has seen its ROI for programmatic campaigns increase five to six times by optimizing them in real-time using comScor...
Gian Fulgoni on Comscore's “Viewability” Tool