- 10 de enero, 2022

‘Comscore Everywhere’ Befriends Fragmentation With Cross-Screen Measurement

Bill Livek
Bill Livek
Chief Executive Officer & Executive Vice Chairman

In this video interview with Beet TV's Robert Andrews, Comscore CEO Bill Livek talks about the launch of Comscore Everywhere, and the company's vision for "a true single-source unified cross-platform measurement solution."

Check out the interview on Advertising Transformation: What’s Next for Converged TV + Video, a Beet.TV Leadership Series presented by Mediaocean.

Cross-Platform Ratings

Comscore Campaign Ratings ™ * está diseñado para proporcionar mediciones en tiempo real de campañas de video multiplataforma en TV, over-the-top (OTT), ordenadores y...