Más insights

Spanish over 45s lead the way on mobile video

In the past 20 years, the proportion of non-US internet users measured by Comscore has increased from 34% of the global desktop population to 89%, with EMEA now accounting for a third of this audience...

Ad Week 2016: What’s needed to make data truly actionable?

There’s no doubt that our industry has amassed more data than ever before, providing great insight into consumer interests and cross-device behaviors. But is all of this data actually helping us to be...