The Dawn of Hybrid Audience Measurement
Comscore CEO Dr. Magid Abraham Accepts AMA's Coveted Parlin Award!
Proposal for a New Person-Centric Measure
Comscore has published an open white paper, “Proposal for a New Person-Centric Measure for Web Site Server Measurement in the U.K.”. This open white paper has been submitted to the Audit Bureau of Cir...
Sports is an International Online Phenomenon
My Hour with Jennifer Lindsay on The A-List
The State of Online Media, Marketing and Advertising by the Numbers
Magid Abraham, Comscore CEO and Co-Founder, delivers his Keynote at OMMA Global NY: "The State of Online Media, Marketing and Advertising by the Numbers". Get an objective look at where we are and whe...
A Recession is a Terrible Thing to Waste
Should We Really be Optimizing for Clicks?
The Revenge of Neglected Brands
The Click Remains Irrelevant: 'Natural Born Clickers′ Return
LinkedIn and the Value of Social Media in a Tight Job Market
#Comscore10 Campaign Kicks Off on Twitter!
A Week in Brazil and a Day in Chicago
My View of the Future of Search
My Two Cents on the Online Video Conundrum
What Ashton vs. CNN Foretold About the Changing Demographics of Twitter
The Comscore Data Passport - Second Half 2009
Comscore Case Study: Federal Trade Commission