Job Title: Product Marketing Manager,Programmatic
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About This Role:
The Product Marketing Manager, Programmatic will lead the product commercialization efforts, go-to-market strategyand execution plan for Comscore's programmatic suite of products. In this role you will be developing the overall marketing strategy, competitive product positioning, sales assets, and thought leadership content that highlight the best of our product offerings,to drive awareness, and ultimately revenue. Reporting to the Director, Product Marketing, this critical member of the Corporate Marketing team is the subject matter expert for Comscore audience targeting products, clients, and industry, and acts as the bridge between product and sales.Attention to quality and an eye for detail, along with a strong ability to grasp and translate technical capabilities into benefits is crucial for this role.
What You'll Do:
What You'll Need:
Comscore (NASDAQ: SCOR) is a trusted partner for planning, transacting and evaluating media across platforms.
With a data footprint that combines digital, linear TV, over-the-top and theatrical viewership intelligence with advanced audience insights, Comscore allows media buyers and sellers to quantify their multiscreen behavior and make business decisions with confidence. A proven leader in measuring digital and set-top box audiences and advertising at scale, Comscore is the industry’s emerging, third-party source for reliable and comprehensive cross-platform measurement.
EEO Statement: We are an equal employment opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, disability status, sexual orientation, gender identity, age, protected veteran status or any other characteristic protected by law.
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Product Marketing Manager, Programmatic https://www.comscore.com/esl/Sobre-Comscore/Carreras/Vacantes?sfid=4940
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