Activating Comscore Segments for Improved ROI
Selecting Segments Amid Programmatic Clutter
Balancing Contextual and Audience Targeting
Today’s programmatic buyers often choose between two key targeting strategies: contextual and audience. Hear Comscore partners share their thoughts on the advantages of each – and why media buyers sho...
Pioneering the Next Frontier in Programmatic
Understanding and Impacting the Consumer Journey with TripAdvisor
AI Versus the Meme
Our Director of Data Science, Sarthak Dasadia Ph.D. unpacks the challenges of using Artificial Intelligence to analyze social data. It says something about the Shareablee community that no other sessi...
Media and Advertising: The Past, Present and Future
The Changing State of Privacy
What’s New in Digital for Canadian Financial Marketers
State of Retail
Meet the Global Team: Engineer, Deyan Yotsov in Budapest
WTF Is Influence?
Beyond the Headlines: Unpacking Common Narratives in Media and Advertising
Branded Content: Bringing a 19th Century Tactic into the 21st Century
How Do Content Creators Thrive in The 'New Normal': Insights from INTERACT
Quick insights on the digital travel landscape in APAC