19 Novembre 2013 - Evento: ABA Mídia

ABA Mídia

Relatore: Alex Banks

In this presentation, Alex Banks analyzes the online media landscape in Brazil, and the new trends in online advertising.

Key takeaways:

  • The Brazilian market has the highest reach of unique video viewers worldwide, reaching 76.2 percent of the online population.
  • Brazil accounts for the most engaged audience with social networking worldwide, with visitors spending more than 13 hours online per month on average