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Canada's Online Audience: Regional Breakout

The Ontario region made up the majority of Canada's online audience in Q4 2010 with 38 percent, followed by Quebec with 24 percent. The smallest region was the Atlantic with 7 percent of the online au...

Maximizing Returns with Digital Media

As digital advertising continues to grow in both importance and sophistication, so does the need for guiding principles about how to get the most out of this medium. Through Comscore’s extensive resea...