Dutch Spend Half of Desktop Time Watching Videos
Digital Audiences Bloom in Warmer Months for Seasonal Travel Categories
Reach vs. Ratings: Bridging the Divide Between TV and Digital Metrics
There’s been quite a bit of industry debate recently about what are the right metrics to enable cross-media comparability of TV and digital. During the Upfronts/Newfronts season, many digital video pr...
Fail Early and Fail Often: What Data Reveals about Social Success in 2016
What Millennials’ YouTube Usage Tells Us about the Future of Video Viewersh...
Video serves a Social Media ace for Roland-Garros content
The summer brings a series of major international sporting events to France, starting with the tennis French open at Roland-Garros. With millions of people around the world watching, discussing and sh...
Ad Fraud: Digital’s Newest Bad Guy
The Value of a Digital Ad
How delivery and brand/sales impact can drive digital advertising ROI
Roku Leads OTT Streaming Devices in Household Market Share
How Europe was watching the UEFA Champions League
EGM Comscore Data Fusion
Mobile Ads Drive Higher Brand Lift Than Desktop Ads
Effectiveness of Online Advertising
3 Reasons to Use Influencer Marketing
Home Sweet Digital Home
Germany: The Rise and Growth of App Usage
Momentum in Mexico: New Measurement and Partnership Offerings Come to Marke...