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Serge Matta talks to BeetTV about the partnership between comScore and Google

13 二月 - Serge Matta, President of comScore, gives an overview of the comScore/Google partnership and its implications for the digital industry.

The Evolution of Digital Advertising
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Camera Content Drives Surge Among ‘Mobile-First’ Social Networks in the U.S.

Camera Content Drives Surge Among ‘Mobile-First’ Social Networks in the U.S.

23 四月 - Insight NYC

comScore's Media Evangelist, Eli Goodman, will be moderating a session titled: The Last Days of the Last Click: How are data savvy marketers attributing value in a multi-touch world?
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24 四月 - State of Digital Advertising Q1 2014

Digital ad spending, up 17% year-over-year in 2013, continues to grow at a fast rate, with digital poised to play an even greater role in the future of advertising. In this webinar, comScore VP of Marketing & Insights Andrew Lipsman and comScore Sr. Director of Product Marketing & Ad Effectiveness Andrea Vollman will take an in-depth look at the critical trends and issues that are shaping the digital advertising industry.
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27 四月 - Local Search Association Conference

comScore Chairman Emeritus and Co-Founder, Gian Fulgoni, is the keynote speaker, delivering an address on the state of the local search market in relation to the multi-platform consumer boom.
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12 五月 - Forum: Fiserv Client Conference

comScore will present new research focusing on how the digital omnivore engages with financial institutions, banks and online spend in an increasingly mobile world. Not all mobile interactions are created equal, and this session will help describe the differences between tablet and smartphone as well as mobile web and mobile applications to help FIs better position their mobile solutions.
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新闻发布 四月. 3, 2014 | Share

comScore Launches Mobile Metrix® in Turkey for Reporting of Smartphone and Tablet Audiences

comScore, Inc. (NASDAQ: SCOR), a global leader in digital measurement and analytics, today announced the introduction of Mobile Metrix® in Turkey for reporting of mobile browser and app audiences on smartphones and tablets. This service can help publishers demonstrate the size and value of their mobile audiences and help media planners and buyers better... 阅读更多

方法: Ana Laura Zain 标签: Android, iOS, Mobile, Smartphone, Tablets

博客 三月. 6, 2014 | Share Mobile Device Usage Singapore vs Hong Kong

Mobile Device Usage: Singapore v/s Hong Kong

Singapore and Hong Kong have been the most rapidly developing and fiercely competitive metros in Asia Pacific in the last four decades. We are excited to share some interesting data that shows how mobile device usage in Hong Kong and Singapore compares. 阅读更多

方法: Amarpal Singh 标签: Android, iOS, Mobile, Smartphone

介绍 八月. 16, 2013 | Share

2013 Mexico Digital Future in Focus

This report examines how the latest trends in social media, search, online video, digital advertising, mobile and e-commerce are currently shaping the Mexican digital marketplace and what that means for the coming year. 阅读更多

标签: Ad Impressions, Ad Validation, Advertising, Audience Measurement, e-Commerce, Engagement, Facebook, Google, Internet Use, iOS, iPhone, LinkedIn, Rankings, Retail, Shopping, Smartphone, Social, Tablets, Technology, Twitter, VEVO, YouTube

博客 七月. 31, 2013 | Share The UK Mobile Gaming Landscape

The UK Mobile Gaming Landscape

Mobile gaming in the UK continues to grow at a steady pace with little that separates it from social media in terms of audience reach. There are now over 20 million monthly mobile gamers, with 6 million playing games on their mobile on a daily basis. 阅读更多

方法: Ayaan Mohamud 标签: Android, Gaming, iOS, Mobile, Smartphone

介绍 五月. 29, 2013 | Share

2013 Latin America Digital Future in Focus

comScore presents the 2013 Latin America Digital Future in Focus report, providing an overview of the Latin American digital landscape and identifying the prevailing trends in web usage, online video, mobile and ecommerce. 阅读更多

方法: Alejandro Fosk 标签: Ad Impressions, Advertising, e-Commerce, Facebook, Internet Use, iOS, LinkedIn, Mobile, Pinterest, Retail, Smartphone, Social

介绍 五月. 17, 2013 | Share comScore presents Spanish Digital Market at OMExpo

Spain Digital Future in Focus - OMExpo 2013

2012 was an important year for the devices´ diversification used for digital consumption, overall for the mobile devices. 阅读更多

方法: Jaime Agulló 标签: Android, Apple, Audience Measurement, Demographics, e-Commerce, 电子邮件, Engagement, Facebook, Google, Internet Use, iOS, iPad, iPhone, Media & Entertainment, Mobile, 视频, Retail, Smartphone, Social, Tablets, YouTube

介绍 三月. 28, 2013 | Share 2013 Future in Focus Digitales Deutschland

2013 Future in Focus – Digitales Deutschland Webinar

This webinar presented in German by Berit Block, provides an overview of the digital landscape in Germany. It covered prevailing trends in web usage, mobile, online video, digital advertising, search and a special review of social media, retail and women on the web. 阅读更多

方法: Ayaan Mohamud 标签: Advertising, Amazon, Android, Audience Measurement, Banking, Demographics, Engagement, Facebook, Google, iOS, iPad, iPhone, Mobile, Multi-Platform, Samsung, 搜索, Shopping, Smartphone, Tablets, , Twitter, VEVO, 视频

新闻发布 三月. 25, 2013 | Share

comScore Announces U.S. Launch of Media Metrix® Multi-Platform to Deliver Unified View of Desktop, Smartphone and Tablet Audiences

comScore, Inc. (NASDAQ: SCOR) today announced the official U.S. launch of Media Metrix® Multi-Platform, the next generation of digital audience measurement and media planning. Building on Media Metrix®, Mobile Metrix® and Video Metrix® from comScore’s Audience Analytics suite, this first-of-its-kind product – originally released to clients... 阅读更多

方法: Andrew Lipsman 标签: Advertising, Android, Audience Measurement, iOS, Marketing Research, Mobile, Multi-Platform, 视频, Smartphone, Tablets, Web Analytics

介绍 三月. 20, 2013 | Share

2013 Mobile Future in Focus

In this presentation, comScore Senior Vice President of Mobile Mark Donovan will explore the U.S. and international mobile market dynamics and discuss what they mean for the coming year. 阅读更多

方法: Mark Donovan 标签: Android, Apple, Engagement, iOS, iPad, iPhone, Mobile, Multi-Platform, Tablets, Technology,

介绍 三月. 19, 2013 | Share 2013 Canada Digital Future in Focus

2013 Canada Digital Future in Focus

In this presentation, Darrick Li, Manager, Media Metrix Canada presents key insights from the 2013 Canada Digital Future in Focus report, highlighting prevailing trends in PC web usage and demographics, online video, digital advertising, mobile, social media and e-commerce. 阅读更多

方法: Darrick Li 标签: Advertising, Amazon, Android, Audience Measurement, Banking, Demographics, Engagement, Facebook, Google, iOS, iPad, iPhone, Mobile, Multi-Platform, Samsung, 搜索, Shopping, Smartphone, Tablets, , Twitter, VEVO, 视频

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