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Blog Mär. 13, 2014 | Share

comScore’s Approach to Capturing Value from Big Data Showcased in MIT Case Study

comScore’s Approach to Capturing Value from Big Data Showcased in MIT Case Study

As the media analytics landscape continues to evolve, understanding how to leverage big data for long term value-creation should be a core competency for any leading media and technology company. In order to help the next generation of business leaders, comScore recently collaborated – including in-depth interviews with members of the senior management... Lesen Sie mehr

Präsentation Sep. 12, 2013 | Share

2013 Peru Digital Future in Focus

2013 Peru Digital Future in Focus

comScore presents the 2013 Peru Digital Future in Focus report, providing an overview of the Latin American digital landscape, identifying the prevailing trends in the Peruvian marketplace and what that means for the coming year. Lesen Sie mehr

Blog Feb. 21, 2012 | Share

The Advent of the Computer

From its very first applications, it was clear that the computer would forever change our lives. Although opinions vary, most historians would contend that the computer’s origins predate the minicomputers and microprocessors of the 1960s and ’70s by a couple of decades—ages, in technological terms. According to the experts, Colossus was the world’s... Lesen Sie mehr

Blog Feb. 9, 2011 | Share

The Top 10 Digital Media Trends of 2010

comScore just released our annual U.S. Digital Year in Review report, which does a deep dive on key digital media trends of the year. 2010 was another great year for the digital media world, as we not only saw the industry claw its way back from the recession but through continued innovation it managed to expand and attract more consumer and advertising... Lesen Sie mehr