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The Halo Effect

How Advertising on Premium Publishers
Drive Higher Ad Effectiveness

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First Company to Offer
MRC-Accredited Viewable GRP

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Year in Review & What It
Means for the Year Ahead
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LEARN HOW TO
COMBAT FRAUD
TO DRIVE CAMPAIGN ROI

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    Viewability will re-price premium inventory next year

    2 Jun - When buyers can successfully identify which ad impressions are really viewable, how will ad pricing change? Duncan Trigg in an interview with Beet.TV.

    The Halo Effect: How Advertising on Premium Publishers Drives Higher Ad Effectiveness
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