Game publishers, platforms, brands and their agencies use Comscore audience measurement, marketing impact and survey solutions to find opportunities within the evolving gaming landscape. See below for our solutions for gaming, esports, and livestreaming.
Get a pulse on the gaming landscape
State of Gaming Report
Leverage Custom Survey Insights for Deeper Understanding
Measure gaming audiences on PC, mobile, and console
Evaluate In-game Advertising Impact and Audiences
Custom Monthly Reporting by Game Title
Create Plans Using Online and Mobile Gaming Measurement
Understand esports and livestreaming audiences
Evaluate Branding Effectiveness in Esports
Target Gaming Segments
Measure Digital Video Consumption
Measure Esports TV Audiences
Comscore provided us with the opportunity to confidently execute our media strategy for our client’s campaign. The ability to use Brand Survey Lift (BSL) to understand the value of the media was invaluable along with the capabilities to see successful lift attribution across the board at all levels.