Hello, my name is Frank Findley and I’m the VP Research at ARSgroup, which just this past week was acquired by Comscore. ARSgroup is a leading communications research agency specializing in the measur...
Comscore’s analysis of holiday shopping trends during the 2009 season was, in some ways, reassuring, with online sales during the November – December period growing 4% over a disastrous 2008 period.