- 6 aprile 2023

Local Market Preview: San Diego, CA

Mar. 27 - Apr. 2, 2023

Caleb White
Caleb White
Product Marketing Principal

San Diego State University's national semifinal victory in the Final Four made for an electrifying weekend for both the students and residents of San Diego. Get a sneak peek at the weekend viewership for SDSU’s Final Four game below.

Fans and local residents alike tuned in to support the Aztecs on Saturday, as nearly 1 in 4 households in San Diego watched their local university take down the Florida Atlantic University Owl’s with their game winning buzzer-beater on CBS. The viewership was even higher amongst those watching TV at game-time, with a share of over 50%.

Stay tuned for the full blog this upcoming Monday, April 10th, 2023!

***Disclaimer: All preliminary data should be used for directional purposes only.
Source: Comscore TV. Local TV® All Broadcast Networks, Preliminary Data, San Diego, CA Market, Week of 3/27 - 4/2, 2023.

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