- 13 de enero, 2022

Fresh Perspectives in Measurement Innovation

Carol Hinnant
Carol Hinnant
Executive Vice President and Executive Advisor, Currency
Comscore

Measurement innovation is exciting for our industry. At the same time, this rapid pace of change requires a constant need to stay informed.

In this conversation, you'll hear from those industry leaders advancing measurement in several key areas. We'll hear their perspectives on the latest in advanced ad targeting, identity graphing and CTV, and how they are helping marketers to quantify success.

This video is part of the TVOT Live! New Year 2022 conference, for more recorded sessions, see https://vimeo.com/user2660412.

Activación de audiencia

Comscore Audience Activation™ permite determinar el target integrando la demografía y los comportamientos de las diferentes pantallas para campañas digitales, móviles y...

Solicite una demo