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Why Online Advertising, as a Business Model, is Not a Dirty Word

Online advertising as a business model is typically shunned in Southeast Asia, mainly due to investors’ lack of faith in its potential as a serious revenue opportunity. In this presentation, Joe share...

Six Questions: Gian Fulgoni, Comscore

For better or worse, Comscore has been closely identified over the past 20 years with the measurement and verification of web traffic and audiences. As the herd moves to mobile devices and addressable...