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The CPG Industry's Path to the Internet: As a Sales and Marketing Channel

For years, the online advertising industry has eyed CPG giants' vast marketing budgets, knowing that shifting just a few percentage points of traditional-media spend would do wonders for its share. Ye...

Political Party Affiliation Varies Among U.S. News Sites

The websites of certain top news brands reveal skews in content consumption by party affiliation. A majority of pages at FoxNews.com are read by Republicans, Democrats account for the preponderance of...