Consumers set up a blockbuster holiday season at the Box Office
金馬 61 在社群上如何閃耀？
Comscore TV Personification
This White Paper focuses on the process of personifying shared-screen viewing when measured at the household level. This methodology has been patented by Comscore as US Pat. No. 12,114,029.
New Year's Audience Guide
Social Media Report, Australia 2024
Basketball Audience Playbook
Our Basketball Audience Playbook is your game plan for slam-dunking success this season.
The State of Social Media, India 2024
Unpacking the Role of AI in Media Measurement
Diwali Dhamaka 2024 Lights Up Social Media
Improving campaign outcomes with privacy-centric, ID-Free targeting
The Spook-tacular Impact of Halloween on Social Media
Driving campaign efficiency with privacy-centric, ID-free targeting
Lowering cost per diagnosis (Dx) with privacy-centric, ID-free targeting
Life is Local: Comscore at AWNY, NAB, and CIMM in New York
Fast Facts: ‘Bhool Bhulaiyaa 3’ Film Release Sparks Social Media Engagement...
CIMM Summit 2024
Incremental Voters Reach
Evan Shapiro’s analysis of Comscore’s dataset and new ad exposure metric