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Top 10 Mobile Trends of 2010: Highlights from Comscore’s Mobile Year in Rev...

Earlier this week Comscore released our inaugural Mobile Year in Review report, a comprehensive 30-page report full of data, charts and graphs highlighting the key mobile media trends of the year in t...

Mind the GRP

Far from being dead, GRPs look alive these days. At least for those advertisers and agencies dealing with large brand focused advertising budgets. Yes, they´re not the only answer, but they´re instrum...