Is the Future of TV Programmatic?
Comscore Releases August 2015 U.S. Desktop Search Engine Rankings
Media Planning with the Best of Both Worlds: TV & Digital
In this presentation, David Shiffman, Comscore SVP of Agency Solutions, shared best practices and real examples for multichannel media planning.
Campaign Measurement to Drive Efficiency
Central Americans are Increasing their Usage of Mobile Apps, Especially on...
Cross Media
Comscore is focused on solving today’s core challenge for the Media industry: The rapid rise of the cross-platform television and digital video audience. Over the past several years we have seen that...
Comscore Study for Opera Mediaworks Proves Branding Value of Native Mobile...
Understanding the Multi-Device Consumer
Comscore Reports July 2015 U.S. Smartphone Subscriber Market Share
How Retailers Can Act on the Shopping Behavior of Today’s Global Flex Shopp...
Tips for Effective Social Media Measurement
Digital Campaign Validation is Foundational for Advertising Impact
Are You Ready For Some Football
The Data of it All
Comscore Ranks the Top 50 U.S. Digital Media Properties for July 2015
Comscore Releases July 2015 U.S. Desktop Online Video Rankings
Challenges and Opportunities of Measurements in Mobile
Vietnam Coming of Digital Age