The Offline Impact of Online Advertising
Obama Ahead of the Online Advertising Curve
Universal Search: a First Look at the Data
Earlier this year on this blog, I promised to share data about Universal Search. Below is the industry’s first look at the data, shown for the first time publicly at Search Engine Strategies NYC las...
OMMA Hollywood Presentation
Interview at OMMA Hollywood
Google Redux
I would like to take this opportunity to respond to a comment from Willy Quintinella posted in response to my recent blog entry “Why Google’s surprising paid click data are less surprising.” Willy rai...
Why Google's surprising paid click data are less surprising
Measurement of Online Advertising ROI: The 100% Solution
The Ugly Reality of Using Site Server Data for Media Planning
E-marketing Effectiveness Benchmarks for the Pharmaceutical Industry
Interactive Treemap of the Internet
The Internet is a Gamechanger in the 2008 Presidential Race
Recent Interview with Eric Enge
Radiohead Redux
Where The Buys Are: Ads Live On Pages
Davos Moment #4
Researchware is not Spyware
Entering the “promised” land of behavioral targeting