- 3 abril, 2024

CIMM East 2024

1515 Broadway
New York City , NY , United States

- Este evento já aconteceu -

CIMM Summit East will bring together top executives in media, advertising, technology and measurement for a day of discussions, debates and exclusive research presentations.

Comscore CEO Jon Carpenter will join the panel discussion with CEOs from Nielsen, Videoamp and iSpot ‘Evolve or Evaporate: Can Measurement Keep up with Streaming?’ moderated by CIMM Managing Director Jon Watts.

For more details visit the events page here.

Other session topics will include:

  • The current (and future) role of panels
  • AI and the transformation of media measurement
  • Getting political: Local measurement, targeting and the 2024 election
  • Sports, streaming and the audience measurement revolution
  • The economics of measurement:
  • Can multiple currencies really thrive?
  • IP addresses: For counting or currency?
  • The CIMM Soapbox -- where CIMM members sound off on newsworthy issues and hot topics

To get in touch with our team visit this link.

Connect at CIMM