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Now 100 percent virtual, ARF AudiencexScience will provide a multi-dimensional perspective on the industry’s challenges and opportunities, as well as the impacts of the COVID-19 crisis on measurement and growth.
Industry POV with Comscore23 Setembro : 11:55 - 12:10 ET
Bill Livek, CEO and Executive Vice Chairman of Comscore, joins Scott McDonald, President & CEO of ARF to share his perspective on the rapidly evolving media landscape, and discuss why he believes TV will never be the same – and neither will its currency.
Limited Interruption23 Setembro : 13:00 - 13:30
Improving both the program and ad environments.