Advertisers and publishers can finally get closer to having both speed and stability in audience measurement. Pulse uses a brand-new methodology to produce national and local television viewing insights with select metrics and demo segments in all 210 local markets and over 250+ Broadcast and Cable networks.
Pulse data is available in the Comscore TV platform, plus a number of TPPs including WideOrbit Media Sales, Mediaocean, Lake 5, Hudson MX and Who’s Watching TV. (Pulse will be available soon in FreeWheel.)