Insights

Key Insights from 2012
and What They Mean for
the Coming Year

Brave New Digital World

Brave New Digital World - A Manifesto for the Future of Digital Media Measurement & Analytics.

Turning Big Data into Mobile Subscriber Insights

Turning Big Data into Mobile Subscriber Insights: How Mobile Operators can Capture, Retain and Grow their Subscriber Base

Young Brits Have A Higher Recall of Mobile Advertising

Young Brits Have A Higher Recall of Mobile Advertising

21 May - OMMA Video NY

To GRP or Not to GRP: Getting the Metrics for Online Video Right Josh Chasin, Chief Research Officer, comScore, Inc.
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22 May - Telecom Analytics at CTIA

Turning Big Data into Mobile Subscriber Insights Brian Jurutka, SVP, Subscriber Analytics, comScore, Inc.
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23 May - Mobile Marketing Innovation Day

Analytics – Data and Trends in the Digital Industry
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Press Release Apr. 4, 2013 | Share

comScore Reports February 2013 U.S. Smartphone Subscriber Market Share

comScore today released data from the comScore MobiLens service, reporting key trends in the U.S. smartphone industry for the three month average period ending February 2013. Read more

By: Stephanie Flosi Tags: Android, Apple, BlackBerry, Google, HTC, iPhone, LG, Microsoft, Mobile, Rankings, RIM, Samsung, Smartphone, Symbian

Press Release Mar. 6, 2013 | Share

comScore Reports January 2013 U.S. Smartphone Subscriber Market Share

comScore today released data from the comScore MobiLens service, reporting key trends in the U.S. smartphone industry during the three month average period ending January 2013. Apple ranked as the top smartphone manufacturer with 37.8 percent OEM market share, while Google Android led as the #1 smartphone platform with 52.3 percent platform market... Read more

Tags: Android, Apple, BlackBerry, Google, HTC, iPhone, LG, Microsoft, Mobile, Rankings, RIM, Samsung, Smartphone, Symbian

Press Release Feb. 25, 2013 | Share

comScore Releases the “2013 Mobile Future in Focus” Report

comScore, Inc. (NASDAQ: SCOR), a global leader in digital measurement and analytics, today released the 2013 Mobile Future in Focus report. This annual report examines the U.S. mobile and connected device landscape in 2012, highlighting trends that have impacted mobile media consumption and shifted market dynamics across mobile networks, platforms,... Read more

By: Carmela Aquino Tags: Android, Apple, BlackBerry, HTC, iOS, iPad, iPhone, , LG, Microsoft, Mobile, Multi-Platform, Nokia, RIM, Samsung, Smartphone, Social, Tablets, Telecom, WiFi

Press Release Dec. 17, 2012 | Share

EU5 Smartphone Penetration Reaches 55 Percent in October 2012

London, UK, 17 December 2012 - comScore today released data from the comScore MobiLens service, reporting key mobile trends across the five leading European markets (France, Germany, Italy, Spain and the United Kingdom) during the three month average period ending October 2012. The study found that Spain has the highest smartphone penetration in Europe,... Read more

By: Ayaan Mohamud Tags: Android, Apple, BlackBerry, Mobile, RIM, Smartphone

Press Release Nov. 30, 2012 | Share

comScore Reports October 2012 U.S. Mobile Subscriber Market Share

comScore today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending October 2012. The study surveyed more than 30,000 U.S. mobile subscribers and found Samsung to be the top handset manufacturer overall with 26.3 percent market share. Google Android continued... Read more

By: Stephanie Flosi Tags: Android, Apple, Apps, Audience Measurement, BlackBerry, Google, HTC, iOS, iPhone, Mobile, Rankings, RIM, Samsung, Smartphone, Symbian

Press Release Nov. 2, 2012 | Share

comScore Reports September 2012 U.S. Mobile Subscriber Market Share

comScore today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending September 2012. The study surveyed more than 30,000 U.S. mobile subscribers and found Samsung to be the top handset manufacturer overall with 26 percent market share. Smartphone penetration... Read more

By: Stephanie Flosi Tags: Android, Apple, Audience Measurement, BlackBerry, HTC, LG, Microsoft, Mobile, Rankings, RIM, Samsung, Smartphone, Symbian

Press Release Sep. 4, 2012 | Share

comScore Reports July 2012 U.S. Mobile Subscriber Market Share

comScore today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending July 2012. The study surveyed more than 30,000 U.S. mobile subscribers and found Samsung to be the top handset manufacturer overall with 25.6 percent market share. Google Android continued... Read more

Tags: Android, BlackBerry, iOS, iPhone, Microsoft, Mobile, RIM, Samsung, Smartphone, Telecom

Press Release Aug. 1, 2012 | Share

comScore Reports June 2012 U.S. Mobile Subscriber Market Share

comScore today released data from the comScore MobiLens service, reporting key trends in the U.S. mobile phone industry during the three month average period ending June 2012. The study surveyed more than 30,000 U.S. mobile subscribers and found Samsung to be the top handset manufacturer overall with 25.6 percent market share. Google Android continued... Read more

By: Stephanie Flosi Tags: Android, Apple, BlackBerry, HTC, iOS, iPhone, Mobile, Nokia, Smartphone

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