Insights

Serge Matta talks to BeetTV about the partnership between comScore and Google

13 Feb - Serge Matta, President of comScore, gives an overview of the comScore/Google partnership and its implications for the digital industry.

The Evolution of Digital Advertising
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Camera Content Drives Surge Among ‘Mobile-First’ Social Networks in the U.S.

Camera Content Drives Surge Among ‘Mobile-First’ Social Networks in the U.S.

23 Apr - Insight NYC

comScore's Media Evangelist, Eli Goodman, will be moderating a session titled: The Last Days of the Last Click: How are data savvy marketers attributing value in a multi-touch world?
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24 Apr - State of Digital Advertising Q1 2014

Digital ad spending, up 17% year-over-year in 2013, continues to grow at a fast rate, with digital poised to play an even greater role in the future of advertising. In this webinar, comScore VP of Marketing & Insights Andrew Lipsman and comScore Sr. Director of Product Marketing & Ad Effectiveness Andrea Vollman will take an in-depth look at the critical trends and issues that are shaping the digital advertising industry.
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27 Apr - Local Search Association Conference

comScore Chairman Emeritus and Co-Founder, Gian Fulgoni, is the keynote speaker, delivering an address on the state of the local search market in relation to the multi-platform consumer boom.
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Presentation Nov. 29, 2012 | Share

State of eCommerce in Latin America 2012

This study provides an overview of the eCommerce industry in Latin America, consumer behavior and an in-depth analysis of the Retail, Travel and Banking categories across 7 countries in the region. Read more

By: Alejandro Fosk Tags: Banking, Coupon Sites, e-Commerce, Retail

Blog Feb. 8, 2012 | Share

Extreme Couponing: Searching for the Deals

Growing up I will always remember our family’s Sunday paper routine: Dad would immediately open up the bundle and take out the Sports section, I would jockey with my brother for the Comics, and Mom would furiously attack the coupons with her scissors. Read more

By: Eli Goodman Tags: Coupon Sites, Retail, Search

Blog Jun. 10, 2011 | Share

Groupon, LivingSocial Grabbing Different Segments of the Daily Deal Marketplace

The daily deal industry is the new American West of the Internet. Stark differences in the geographic, demographic and advertising targets of Groupon and LivingSocial suggest that the sheer size and raw potential of the unclaimed market has meant that group buying businesses are engaged in a free-for-all land grab of markets and merchants. Guided by... Read more

By: Peter Elbaor Tags: Advertising, Coupon Sites, Groupon

Blog Feb. 9, 2011 | Share

The Top 10 Digital Media Trends of 2010

comScore just released our annual U.S. Digital Year in Review report, which does a deep dive on key digital media trends of the year. 2010 was another great year for the digital media world, as we not only saw the industry claw its way back from the recession but through continued innovation it managed to expand and attract more consumer and advertising... Read more

Tags: Advertising, Coupon Sites, e-Commerce, Email, Facebook, Groupon, Mobile, Search, Smartphone, Social, Technology

Datagem Sep. 21, 2010 | Share

Top Coupon Sites

Groupon.com takes the lead in the coupon category in August, climbing slightly above Coupons, Inc. Read more

By: Kate Dreyer Tags: Coupon Sites, Rankings

Datagem Sep. 16, 2010 | Share

Visitation to Groupon

Traffic to Groupon.com continues to surge, the site now leads as the most-visited Coupon destination. Read more

By: Kate Dreyer Tags: Coupon Sites, Groupon, Web Traffic

Press Release Dec. 16, 2008 | Share

comScore Media Metrix Ranks Top 50 U.S. Web Properties for November 2008

RESTON, VA, December 16, 2008 – comScore, Inc. (NASDAQ: SCOR) today released its monthly analysis of U.S. consumer activity at the top online properties for November 2008 based on data from the comScore Media Metrix service. The official start to the holiday shopping season unleashed droves of Americans on retail sites, propelling several categories,... Read more

By: Sarah Radwanick Tags: Coupon Sites, e-Commerce, Holiday Shopping, Rankings, Retail

Blog Dec. 2, 2008 | Share

A Tipping Point for Online Coupons?

I’ve often wondered if and when the Internet would become a major distribution medium for cents-off coupons issued by CPG manufacturers. Sure, I realize that there are concerns about the possibility of fraud if hackers figured out some way to print millions of coupons and some unscrupulous retailer tried to submit them for redemption. But, since the... Read more

By: Gian Fulgoni Tags: Coupon Sites

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