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Leveraging New Instagram Reels Analytics to Win Hearts

New Instagram Reels analytics have landed! How can brands and publishers action Comscore's always-on measurement of Instagram Reels, TikTok, and other short form video to create a best-in-class video...

Fourth of July Rocks Boston

While New York is the largest local TV market, Dallas, Los Angeles, and Houston viewers are consuming the most hours. Local television networks are also succeeding on social media, with those in Los...