More Insights

Solving for X: The Power of Combined TV and Digital

Joan FitzGerald shares new data that solves for unduplicated reach, engagement and audience overlap between TV and Digital at the ARF Audience Measurement 2015.

Why Mobile-Only Audiences Are Key to Digital Publishers’ Monetization

Ever since Comscore first introduced Media Metrix® Multi-Platform to the US market in early 2013, we have gotten a much clearer picture how important mobile is to digital media audiences. Before multi...