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Blog Aug. 14, 2014 | Share

Next iPhone Release Has Potential for a Huge Upgrade Cycle

iPhone Upgrade Intent

As we inch closer to the Fall, many industry watchers are preparing for Apple’s next hardware release cycle and what it will mean for both established and emerging categories. While there is certainly excitement around the possibility of Apple’s foray into the nascent wearables market, many industry observers also remain focused on the hotly anticipated... Read more

Blog Aug. 8, 2014 | Share

Does Snapchat’s Strength Among Millennials Predict Eventual Mainstream Success?

Snapchat

Snapchat made headlines last November by reportedly turning down a $3 billion acquisition bid, which left digital armchair quarterbacks everywhere questioning the decision. For a company with no revenue and uncertain long term prospects, taking the money would’ve been understandable. Recent reports that Snapchat is raising new funding at an even more... Read more

Market Ranking Aug. 6, 2014 | Share

comScore Reports June 2014 U.S. Smartphone Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from comScore MobiLens® and Mobile Metrix®, reporting key trends in the U.S. smartphone industry for June 2014. Apple ranked as the top smartphone manufacturer with 42.1 percent OEM market share, while Google Android led as the #1 smartphone platform with 51.9... Read more

Market Ranking Jul. 3, 2014 | Share

comScore Reports May 2014 U.S. Smartphone Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from comScore MobiLens® and Mobile Metrix®, reporting key trends in the U.S. smartphone industry for May 2014. Apple ranked as the top smartphone manufacturer with 41.9 percent OEM market share, while Google Android led as the #1 smartphone platform with 52.1... Read more

Blog Jul. 2, 2014 | Share

When Mobile Web Dominates Apps in an App-Dominated World

In 2013, mobile devices (i.e. smartphones and tablets) surpassed desktops to become the leading platform in terms of total time spent online. As mobile engagement continues to grow, another major milestone occurred just this past month—consumers now spend more than half of their digital consumption time on mobile apps, leaving us without any doubt... Read more

Blog Jun. 20, 2014 | Share

Amazon’s First Try at the Smartphone Market Doesn’t Mean it’s New to Mobile

Amazon announced its foray into the smartphone market on Wednesday when it unveiled its highly anticipated Fire Phone. In what many would consider a bold strategic move, the online retail giant has opted to compete for consumers’ affections in an already crowded market. Apple and Samsung currently lead all original equipment manufacturers (OEMs) with... Read more

Press Release Jun. 3, 2014 | Share

comScore Reports April 2014 U.S. Smartphone Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR) today released data from comScore MobiLens® and Mobile Metrix®, reporting key trends in the U.S. smartphone industry for April 2014. Apple ranked as the top smartphone manufacturer with 41.4 percent OEM market share, while Google Android led as the #1 smartphone platform with 52.5 percent platform market share. Facebook... Read more

Presentation May. 20, 2014 | Share

The Rise of Brands on Instagram

The Rise of Brands on Instagram

comScore and Shareablee join forces to present The Rise of Brands on Instagram, featuring how brands are using content to monetize on this burgeoning social platform. Read more

Press Release May. 13, 2014 | Share

comScore Reports $56.1 Billion in Q1 2014 Desktop-Based U.S. Retail E-Commerce Spending, Up 12 Percent vs. Year Ago

comScore, Inc. (NASDAQ: SCOR) today released its estimates of Q1 2014 U.S. digital commerce sales. Q1 2014 saw desktop e-commerce spending rise 12 percent year-over-year to $56.1 billion, marking the eighteenth consecutive quarter of positive year-over-year growth and fourteenth consecutive quarter of double-digit growth. M-commerce spending on smartphones... Read more

Market Ranking May. 2, 2014 | Share

comScore Reports March 2014 U.S. Smartphone Subscriber Market Share

comScore, Inc. (NASDAQ: SCOR), a leader in measuring the digital world, today released data from comScore MobiLens® and comScore Mobile Metrix®, reporting key trends in the U.S. smartphone industry for March 2014. Apple ranked as the top smartphone manufacturer with 41.4 percent OEM market share, while Google Android led as the #1 smartphone platform... Read more