How Granular Data Improves Cross-Platform Targeting
E-commerce spending surpassed $100 billion in Q2
Introducing a New MMX Data Exploration and Visualization Tool
Comscore has introduced MyMetrix Explore, a new data exploration and visualization platform available for MMX Multi-Platform. Check out how MyMetrix Explore can help you get the most out of y...
Four out of five millennials use Snapchat
Video Blog: Top 3 Insights from the "State of OTT"
Hollywood's summer fizzle cools off studio stocks
Paul Dergarabedian, Comscore, and Doug Creutz, Cowen, discuss how to play entertainment stocks via blockbuster movies, such as Spiderman, which comes out this weekend.
Comscore Expanding Total Home Cross Screen Measurement
Local TV Will Take National Spending
Fireside Chat with Lyle Schwartz and Aaron Fetters
Jerarquía de Necesidades Móviles
Why Marketers Need to Know About Advanced Currencies
Expectations from Snapchat
This holiday season consumers will spend around $80B online
CNBC: 2017 is Box Office Equivalent of 100-Year Flood
Holiday shopping promotions starting earlier and earlier
Advanced TV Targeting Early In A Mega Trend
Ad Week 2016: Is precision targeting delivering on its promise?
Ad Week 2016: What’s needed to make data truly actionable?