Q2 AI Intelligence Report 2026
Powered by our unique panel-data, the latest AI Intelligence Report for 2026 has been released, unpacking the impact of AI-led consumer tools on the consumer journey. Highlighting the... Read more
The Slow Death of Age and Gender
2027 New Year's Guide
Summer Signals: Comscore’s Reading Guide to the Season That Was
2026 Flu Season Guide
Audio, Activated: Expanding the Intelligence Layer for Omnichannel Advertising
The New Front Door to Financial Decision Making: How AI Is Reshaping Credit Card Acquisition
Proximic Holiday Gaming and Entertainment One-Sheet
Predictive Audiences and Contextual Targeting: Understanding What Drives Pe...
Proximic Holiday AI One-Sheet
This Proximic Holiday AI One-Sheet demonstrates how Proximic by Comscore captures purchase intent signals from consumer interactions across leading AI platforms, turning moments of consideration into...
Marketing's Next Era: How AI and Creators are reshaping the Consumer Journe...
2026 Holiday Shopping Guide
TV Measurement Has Entered Its Next Era
The television measurement marketplace is moving through one of the most important transitions in its evolution. What was once a more linear conversation (pardon the pun) about ratings and audience de...
The Last Click Factor: How Consumers Are Outsourcing Much of the Purchase J...
2026 Fall & Halloween Guide
Q1 2026 AI Intelligence Report
Consumer AI Chatbots Keep Climbing in March — and Claude Is the Story to Wa...