The Last Click Factor: How Consumers Are Outsourcing Much of the Purchase Journey to AI Assistants
2026 Fall & Halloween Guide
Q1 2026 AI Intelligence Report
Consumer AI Chatbots Keep Climbing in March — and Claude Is the Story to Watch
Upfronts 2026 and the Architecture for Modern Measurement
2026 Football Kickoff Guide
Proximic Political Targeting Playbook
2026 Proximic Back to School Audience Guide
2026 Summer Guide
2026 Proximic Championship Playbook
Reaching sports audiences during peak tentpoles with accuracy and cost efficiencies is a challenge. Campaigns activated with Proximic audiences have driven up to 79% lower cost per click, underscoring...
2026 State of Programmatic
From Connected to Intelligent: What CES 2026 Revealed About the Future of M...
The 2026 Finance Guide
With millions of taxpayers filing this year, tax season commands attention at scale. Maximize your reach as filers plan, prepare, and finalize their returns using Proximic by Comscore’s privacy-focuse...
The 2026 Winter Sports Playbook
AI Intelligence Report
2026 New Year's Guide
2025 State of Streaming