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Data-Driven Means Data-Cleaning

The new world of digital marketing promises advertisers the ability to link consumer outcomes like sales back to advertising exposure, and so to price ads accordingly.

Keeping it real. The social media Summit by Shareablee

We're all trying to drive innovation without losing the soul of what we do. It's not always easy to balance those competing aims - and let's face it there's no play book for social media let alone dat...