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What's The 'Open Rate' Of Your Social Content?

Your fans and followers have opted in to your brand’s communications, much like a social mailing list. But this mailing list is hard to reach, and many messages don’t make it through the "spam" filter...

A Digital Month in Germany: What are Consumers Doing Online?

The 57.8 million internet users in Germany each spent nearly 20 hours online during June 2013. Social networking accounted for a quarter of time spent online in Germany, making it the most engaging ac...