The App Conundrum: 90% of mobile time, but a battle for new users
Are apps becoming the new high street for German shoppers?
Mobile App: 1 in 5 app users is aged 55+
Globally, mobile apps dominate mobile time and are already approaching even the largest desktop sites in terms of reach. They can provide a huge benefit to brands, but with only 1 in every 5 mobile us...
Spanish over 45s lead the way on mobile video
Why mobile banking is the domain of true digital natives
Ad Week 2016: Is precision targeting delivering on its promise?
Some believe the future of precision targeting is now and are making big bets on this path. Still, others contest it remains far too difficult to get enough scale with these tiny targets to drive mean...
Ad Week 2016: What’s needed to make data truly actionable?
Ad Week 2016: How do you evaluate quality delivery?
Ad Week 2016: What are the metrics that matter?
Q3 2016 Digital Commerce Hits $84.3 Billion, as M-Commerce Accounts for 20%...
Legal Strategy Webinar
Publishers: Prove your quality to reclaim market share
Variety Big Data Summit: Remarks by Gian Fulgoni
The Seasonality of Sports Explored Through Digital Audience Ratings
UK Digital Future in Focus
An Inside Look at Sophisticated Invalid Traffic with Comscore’s Timur Yarna...
Oval Office to Box Office
Comscore and Kantar Millward Brown - Value of a Digital Ad