NYC is known as the city that never sleeps, which rings especially true when it comes to their 2 local baseball teams playing in the subway series
New York has continually ranked as the number one television market in the US, and stands firm in this position, with an average audience of 3.7M for the week of August 22-28. Large markets continue their success on the west coast, as Los Angeles dominates across all core social media metrics.
Key Insights: New Yorkers tuned in to both support their NFL teams this week, and to stay informed, as multiple news broadcasts performed earned high audiences throughout the week.
Key Insights: Yankee’s Baseball telecasts swept all other telecasts in this period, while FOX News Channel performed best across the city.
Key Insights: New Yorker’s passion for their local baseball teams carried over to social media this week, with posts surrounding the Yankees and Mets earning top spots in this period’s rankings.
Cross-Platform metrics across Facebook, Instagram, and Twitter:
Definitions and Methodology
Comscore TV Local provides local television measurement that accurately represents local audiences’ unique viewing behaviors.
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O Comscore Total Digital entrega uma inteligência digital completa na web, em dispositivos móveis e em redes sociais com uma interface intuitiva e sempre conectada.