- 14 Abril, 2020

A Look at Local: How COVID-19 is Shaping Media Consumption

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As COVID-19 continues to spread around the globe, the impact of shifting television viewership habits is being felt all the way down to the local level.

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A Look at Local: How COVID-19 is Shaping Media Consumption

14 Abril : 14:00 - 14:45 ET
Mandy Leef
Mandy Leef
Senior Director, Account Management
Rachel Cooper-Blank
Rachel Cooper-Blank
Lead Account Manager

Comscore invites you to virtually join us for a cup of coffee while we share insights on shifting media consumption trends in local markets across the U.S. – from changing demographics, to trending dayparts, to viewing across traditional TV and streaming channels.

During this webinar, we will explore:

  • Household viewership trends across U.S. television markets
  • TV and streaming viewership consumption insights
  • The shift in audience demographics
  • Shifting local market viewership trends across the U.S.